---
title: Meet Lawrence Duthler — Trendsetters | SoftPro Blog
description: Meet Duthler, Trendsetter from October Research. Learn how Lawrence's passion for solving title industry problems lead him to co-found multiple companies.
---

[SoftPro Blog](https://blog.softprocorp.com)

# [Meet Lawrence Duthler — Trendsetters | SoftPro Blog](https://blog.softprocorp.com/meet-lawrence-duthler-trendsetters-from-softpro-and-october-research)

 Written by [SoftPro](https://blog.softprocorp.com/author/leslie.wyattsoftprocorp.com) | 3/27/25, 5:47 PM

Each quarter, SoftPro sponsors [*Trendsetters*](https://www.thetitlereport.com/Trendsetters.aspx?srcaud=TTR)[by October Research](https://www.thetitlereport.com/Trendsetters.aspx?srcaud=TTR). This series focuses on professionals in the title insurance industry who have made a significant impact and emerged as leaders, demonstrating their passion for the industry in everything they do professionally. 

This quarter, *Trendsetters *features Lawrence Duthler, co-founder of Sun Title and CertifID. Lawrence has built his career by identifying problems within the title insurance industry and building companies to solve those problems.

When you read the full *Trendsetters *report, you'll learn how Lawrence, after experiencing a frustrating property closing, launched Sun Title with his best friend Tom Cronkright. The two were working full time at law firms when they became licensed title insurance agents in just two weeks.

Read Lawrence's full story to learn about:

- How an overhaul of the company culture at Sun Title led to company growth and an increase in staff longevity
- How a wire fraud experience at Sun Title led Lawrence to co-found CertifID, a wire fraud prevention solution for real estate transactions
- Lawrence and Tom's secret to their enduring partnership
- And more! 

##### **Read Lawrence's full story today:**

[View full post](https://blog.softprocorp.com/meet-lawrence-duthler-trendsetters-from-softpro-and-october-research)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "SoftPro"
  },
  "dateModified" : "2025-03-27T17:47:00.421Z",
  "datePublished" : "2025-03-27T17:47:00Z",
  "headline" : "Meet Lawrence Duthler — Trendsetters from SoftPro & October Research",
  "image" : {
    "@type" : "ImageObject",
    "height" : 900,
    "url" : "https://info.softprocorp.com/hubfs/Lawrence%20Trendsetter%20Blog%20Header.png",
    "width" : 1600
  },
  "mainEntityOfPage" : "https://blog.softprocorp.com/meet-lawrence-duthler-trendsetters-from-softpro-and-october-research",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60.0,
      "url" : "https://info.softprocorp.com/hubfs/Softprocorp%20Jan2018%20January2018%20Theme/images/softpro%20logoMain.png",
      "width" : 155.0
    },
    "name" : "SoftPro Blog"
  }
}
```